{"id":22865,"date":"2020-11-06T15:18:33","date_gmt":"2020-11-06T14:18:33","guid":{"rendered":"http:\/\/progressivemagazin.rs\/online\/?p=22865"},"modified":"2020-11-06T15:18:33","modified_gmt":"2020-11-06T14:18:33","slug":"dodeljene-nagrade-kaktus-2020","status":"publish","type":"post","link":"http:\/\/progressivemagazin.rs\/online\/dodeljene-nagrade-kaktus-2020\/","title":{"rendered":"DODELJENE NAGRADE KAKTUS 2020"},"content":{"rendered":"

Izvor: N1<\/em><\/p>\n

6. XI 2020 |<\/strong> Agencija Ovation BBDO, sa osam finalista i tri dobitnika, progla\u0161ena je Agencijom godine. Ovation BBDO osvojio je nagradr i u kategorijama Pojedina\u010dni radovi \u2013 Interne komunikacije za kampanju \u201cNectar himna \u2013 Nije svejedno\u201d, kao i u kategorijama Pojedina\u010dni radovi \u2013 Video i Brand awarness intergisana kampanja za kampanju \u201cMunchmallow brend film – Pri\u010da za sebe“, koja je ra\u0111ena za klijenta Jaffa Crvenka.<\/p>\n

Agencija New Moment New Ideas Company krunisana je sa dva priznanja – u kategoriji Pojedina\u010dni radovi \u2013 Event za kampanju \u201cSNEAKERVILLE\u201d (klijent: Sport Vision) i u kategoriji Pojedina\u010dni radovi \u2013 Influencer marketing za kampanju \u201cTelenor&Whatifness\u201d, koja je ra\u0111ena za klijenta Telenor Srbija.<\/p>\n

Saatchi&Saatchi Beograd i Pozori\u0161te Pu\u017e osvojili su dve KAKTUS 2020 nagrade za kampanju \u201cChaTheater\u201d i to u kategorijama Pojedina\u010dni radovi \u2013 Mobile i Content marketing.<\/p>\n

U kategoriji Pojedina\u010dni radovi \u2013 TV nagradu je osvojila IKEA Srbija za kampanju \u201cFleka\u201d, dok su zajedno sa agencijom SIVO, u kategoriji Pojedina\u010dni radovi \u2013 BTL, osvojili priznanja za kampanju \u201cIKEA Sleeping Festival\u201d.<\/p>\n

Represent Communications i The Coca-Cola Company osvojili su nagradu u kategoriji Pojedina\u010dni radovi \u2013 PR za kampanju \u201cBudimo =\u201d. Projekat \u201cLansiranje Tuborg Xmas Brew ukusa\u201c, koji su realizovali agencija Executive Group i Carlsberg Srbija, osvojila je priznanje u kategoriji Pojedina\u010dni radovi \u2013 Social Media.<\/p>\n

Banca Intesa nagra\u0111ena je za projekat \u201cSmart rokovnik\u201d u kategoriji Pojedina\u010dni radovi \u2013 Media, a u kategoriji Outdoor nagra\u0111en je Mercator-S za kampanju \u201cVerujemo u ideju – Novi Sad 2020\u201c. Popular Communications i Jaffa Crvenka nagra\u0111eni su za projekat \u201e1.000 hvala\u201c u kategoriji Direktni marketing, a Tuna Fish Studio odnela je pobedu u kategoriji Execution \u2013 Produkcija za kampanju \u201eLelo\u201c.<\/p>\n

Najbolja Profitna integrisana kampanja ove godine je \u201ePlazma rituali\u201c kompanije Bambi, a najbolja Dru\u0161tveno odgovorna integrisana kampanja je \u201eQuattro 2020\u201c kompanije Frikom. Najbolja Digitalna integrisana kampanja je \u201eDijamant \u2013 u sve se me\u0161a\u201c agencije \u017di\u0161ka i kompanije Dijamant.<\/p>\n

Luna\\TBWA Beograd i Pivara Trebjesa – Nik\u0161i\u0107ko pivo nagra\u0111eni su za kampanju \u201eNik\u0161i\u0107ko Pivo – regionalna kampanja Amo popit po pivo\u201c u kategoriji Integrisana kampanja kreirana za drugo tr\u017ei\u0161te, dok je Mondel\u0113z International nagra\u0111en u kategoriji Adaptirana me\u0111unarodna integrisana kampanja za projekat \u201cMilka Goodness\u201d.<\/p>\n

Agencija McCann Beograd nagra\u0111ena je u kategoriji Posebno priznanja LOCKDOWN integrisana kampanja za projekat \u201cThank you, doctors\u201d.<\/p>\n

Nagradu KAKTUS Talents (powered by Delta Holding) osvojio je tim SAGA, koji su \u010dinili Sara Radovi\u0107 i Stefan Gaji\u0107 iz agencije Direct Media United Solutions, navodi se u saop\u0161tenju.<\/p>\n

 <\/p>\n

Ko je \u010dinio \u017eiri<\/b><\/p>\n

O tome ko \u0107e dobiti ovogodi\u0161nje KAKTUS nagrade odlu\u010divao je stru\u010dni \u017eiri koji su \u010dinili priznati i ugledni profesionalci iz kreativnih, PR, digitalnih agencija i produkcijskih ku\u0107a iz Srbije i regiona. \u017diri iz Srbije ove godine radio je u sastavu: Ana \u0160uti\u0107, Creative Director, New Moment New Ideas Company; \u0110or\u0111e Jankovi\u0107, Chief Creative Business Designer, New Startegy; Goran Jankuloski, Managing Partner, \u017di\u0161ka; Jelena Dragi\u0161i\u0107, Head of Creative, LUNA\\TBWA; Josip Modli, Partner, Fried; Lea Stankovi\u0107, Executive Director, Communis DDB; Lidija Milovanovi\u0107, Associate Creative Director, McCann Beograd; Marko Vulinovi\u0107, Creative Director, Real Grupa Beograd; Miroslav Miljenovi\u0107, Creative Director, SIVO; Nemanja Stankovi\u0107, Creative Director, Executive Group; Predrag Simi\u0107, Creative Director, Leo Burnett; Tamara Jokanovi\u0107, Managing Director, Represent Communicatios i Vladimir Mitrovi\u0107, Creative Director, Ovation BBDO.<\/p>\n

 <\/p>\n

Regionalni \u017eiri ove godine \u010dinio je: Davor Bruketa, Chief Creative Officer & Co-Chairman, Bruketa&\u017dini\u0107&Grey (HR); Dejan \u0160ijuk, Creative Director, Aquarius (BiH); Domagoj Davidovi\u0107, Founding Partner & Creative Strategist, \u0160vicarska (HR); Ilinka Crvenkovska, Creative Director, Idea+ Communications (MK); Ivan Tani\u0107, Creative Director, Saatchi&Saatchi Zagreb (HR); Ivan Tu\u0161ek, Head of Creative, Degordian (HR); Jure Koren\u010d, Creative Director, Agencija 101 (SLO); Jurica \u0106orluka, Head of Creative, Se\u00f1or (HR); Lana Bedekovi\u0107 Rosandi\u0107, Owner & Managing Director, Alert (HR); Milena Mijatovi\u0107, Founder & Managing Director, MINT Banja Luka (BiH); Mirka Modrini\u0107, Creative Director, Pristop (SLO); Robert Bohinec, Creative Director, Futura DDB (SLO) i Uro\u0161 Gori\u010dan, Creative Director, Herman & partnerji (SLO).<\/p>\n","protected":false},"excerpt":{"rendered":"

Izvor: N1 6. XI 2020 | Agencija Ovation BBDO, sa osam finalista i tri dobitnika, progla\u0161ena je Agencijom godine. Ovation BBDO osvojio je nagradr i u kategorijama Pojedina\u010dni radovi \u2013 Interne komunikacije za kampanju \u201cNectar himna \u2013 Nije svejedno\u201d, kao i u kategorijama Pojedina\u010dni radovi \u2013 Video i Brand awarness intergisana kampanja za kampanju \u201cMunchmallow […]<\/p>\n","protected":false},"author":1,"featured_media":22866,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pgc_sgb_lightbox_settings":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/posts\/22865"}],"collection":[{"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/comments?post=22865"}],"version-history":[{"count":1,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/posts\/22865\/revisions"}],"predecessor-version":[{"id":22867,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/posts\/22865\/revisions\/22867"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/media\/22866"}],"wp:attachment":[{"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/media?parent=22865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/categories?post=22865"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/progressivemagazin.rs\/online\/wp-json\/wp\/v2\/tags?post=22865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}